Do you Mind this idea Mindbody?

Mindbody is one of the leading names in health and wellness industry. They have been instrumental in capturing a huge market in US in both B2C and B2B segment.

It was when I got an opportunity to learn more about this company, a thought struck my mind. Can Mindbody diversify in B2B? and after some brainstorming there were some thoughts I felt worth to pen down.

We witnessed an Aura of “GPTW — Great Place to Work”. Organizations established themselves as great places to work which were based on multiple different parameters. On the similar lines, can “Healthy Place to Work — HPTW” create its Aura and grab the market place? While the challenge is to penetrate into market with this idea and getting the first ever corporate to implement this, its worth to look at how it can generate the revenue.

These thoughts are still on my brain’s scratch pad :) but thought of putting them down for wider audience for their views.

This concept can address the issues at multiple levels and make organizations realize their and their employees’ potential to generate more positive results.

The glimpse of the secondary Analysis to support this idea is captured below

Lets looks at the problem statement here.. I need to further refine this with some brainstorming on this, to figure out exact problem(s) to address as an overall product.

I personally feel this idea has a great potential and MindBody can probably build upon this with their available assets.

Looking forward to interact with some great minds at Mindbody and explore more potential within..

Cheers,

Mangesh